Consumers
TRAINING ATHLETES / DEDICATED RUNNERS / FREQUENT RUNNERS
We want hard working dedicated bodies. We want to assist fitness training and running athletes to provide them with an advantage. In essence, every able body is what we search for because the yearning for betterment lies in every person. This is for the weight lifting, cement running, plyometric jumping, full body training individual with untapped potential.
problems
EXPLOSIVE MOVEMENTS / Unique terrain / Lateral support
We want to improve on the way you reach your finish line. We want to provide you with the traction you need for the unique terrain you'll be conquering. Explosive movements need to be supported from vertical to lateral shifts in balance without sacrificing footing or harmony.
solutions
Versatile gripping / Durable shell / Lateral cradle
For uncommon surfaces, unique and versatile rubber gripping patterns will aid in impact support and rapid movements. Stable lining and strong outer shell materials will combat any durability issues that may arise when performing explosive exercises. Finally an adjustable lateral clamping unit or bracket cradle will assist in horizontal actions.
innovations
Lacing system / Dynamic lateral cradle / Diverse outsole
The conceptual lacing system will be the element that houses all components in harmony. In support, a dynamic and flexible lateral cradle will be functioning as a stabilization measure. Adding in an outsole with hybrid qualities will allow for a true blend of next level performance.
MATERIALS
Ballistic nylon / Hyperfuse mesh / Tire rubber
Taken straight from the inspiration components, ballistic nylon will be the basis of coupling all elements together. Hyperfuse abrasion resistant mesh will be essential component of the upper providing a comfortable yet sturdy feel. Sticky tire rubber will provide the outsole with adequate gripping for any aggressive movements. Nike Flywire technology will provide a locked-down fit.